Experts

Greg Fairchild

Gregory B. Fairchild

Associate Dean for Washington, D.C., Area Initiatives and Academic Director of Public Policy and Entrepreneurship; Isidore Horween Research Associate Professor of Business Administration

Fairchild is an expert in business strategy, business ethics, leadership and entrepreneurship. He specializes in underserved, overlooked markets and has taught financial literacy to victims of domestic violence, and has launched a program to teach entrepreneurship and business skills to inmates re-entering society.

Fairchild was named one of the 10 Best Business School Professors in the World by CNNMoney/Fortune in 2012 and one of the 50 Best Business School Professors by Poets & Quants. He was the lead investigator in a study of business models and public policy issues in the field of community development finance, an initiative supported by a $850,000 grant from the John D. and Catherine T. MacArthur Foundation.

B.S., Virginia Commonwealth University; MBA, University of Virginia Darden School of Business; M.Phil., Ph.D., Columbia University

Professor Fairchild teaches in the Executive Education program The Women’s Leadership Program.

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Paul Farris

Paul W. Farris

Landmark Communications Inc. Professor Emeritus of Business Administration

Farris is a top specialist in promotion and distribution. He is also well-versed in consumer advertising and branding strategy. His current research is focused on building coherent systems for integrating financial and marketing metrics.

In 2006, he wrote Marketing Metrics: 50+ Metrics Every Executive Should Master, which was selected by Strategy + Business as the 2006 Marketing Book of the Year. He co-authored the book Marketing Metrics: The Definitive Guide to Measuring Marketing Performance with Darden Professor Phillip Pfeifer and others in 2010. In 2013, he wrote “Retail Free-Riding: The Case of the Wallpaper Industry,” with M. Doane, S. Kucuk and R. Maddux in the Antitrust Bulletin. With Darden Professors Raj Venkatesan and Ron Wilcox, he is co-author of the forthcoming book Cutting-Edge Marketing Analytics: Real-World Cases and Datasets for Hands-on Learning.

Farris is on the board of directors of Sto Corp. and previously served on boards for the GSI Group, Ohio Art Company and other companies.

B.S., University of Missouri; MBA, University of Washington; DBA, Harvard University

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Mary Margaret Frank

Mary Margaret Frank

Senior Associate Dean for Faculty Development; John Tyler Professor of Business Administration

Frank’s expertise is in the integration of business and public policy, including cross-sector collaborations. She is a former board member of the Female Health Company, which works with public-private partnerships that empower women to fight HIV globally, especially in Africa.

Her additional expertise is in regulated disclosure focusing on tax, financial accounting and patent reporting. Her most recent research examines international tax settings. More broadly, her research focuses on the effects of regulated disclosure on corporate management, investors and entrepreneurs.

Frank practiced as a CPA and worked for Arthur Andersen in Washington, D.C., as a senior tax consultant. She served on the board of directors and chair of the Audit Committee of Veru Inc., formerly known as the Female Health Company. She wrote “The Potential for Inflating Earnings Through the Expected Rate of Return on Defined Benefit Pension Plan Assets” with Brian Adams and Tod Perry in Accounting Horizons.

Frank was awarded the 2014 Aspen Institute Faculty Pioneer Award for her innovative work teaching business school graduates how government and business can work together to solve problems and create opportunities.

B.S., M.Acc., Ph.D., University of North Carolina at Chapel Hill

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Jim Freeland

James R. Freeland

Sponsors Professor Emeritus of Business Administration

Freeland has wide-ranging expertise; with an extensive background in operations management, his current area of focus is economic and opportunity inequality, and he teaches on both topics.

Freeland joined Darden in 1979 and served as the senior associate dean for faculty and research from 1993 to 2012. In that role, he oversaw the hiring of more than 60 new faculty members and significantly increased both the research productivity and diversity of the Darden faculty. Before coming to Darden, Freeland taught at the Stanford Graduate School of Business and the Georgia Institute of Technology.

BSIE, Bradley University; MSIE, Ph.D., Georgia Institute of Technology

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R Edward Freeman

R. Edward Freeman

University Professor; Elis and Signe Olsson Professor of Business Administration; Academic Director, Business Roundtable Institute for Corporate Ethics; Co-Academic Director, Institute for Business in Society

Freeman is best known for his work on stakeholder theory and business ethics, in which he suggests that businesses build their strategy around their relationships with key stakeholders. His expertise also extends to areas such as leadership, corporate responsibility and business strategy. Since writing the award-winning book Strategic Management: A Stakeholder Approach in 1984, countless scholars, business leaders and students worldwide have cited Freeman’s work.

Freeman also wrote Managing for Stakeholders: Survival, Reputation and Success and Stakeholder Theory: The State of the Art.

B.A., Duke University; Ph.D., Washington University

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