Effectuation is the logic of thinking used by expert entrepreneurs to build successful ventures. Darden Professor Saras Sarasvathy discovered the method through scientific research and has built a global movement of experts expanding research on and examining applications of the five principles of effectual action.

Led by the Batten Institute for Entrepreneurship and Innovation’s Business Innovation and Climate Change Initiative and leading professors studying sustainability, Darden experts explore what is happening — and what is needed — in business’ efforts to innovate to save the planet.

A study in basketball, team culture, effectiveness and star power: Kobe Bryant and Tim Duncan had vastly different styles in leading their teams to victory, both on the court and off. Darden Professor Sean Martin discusses what we can learn from these all-star athletes and what sports have to do with organizational behavior.