All

What Is Design Thinking?

Design Thinking for problem solving offers a systematic approach to creativity in order to solve complex business challenges and keep businesses ahead of the innovation curve.

BizBasics: "Weber-Fechner Law of Pricing"

As Professor Ron Wilcox explains, our perception of a dollar changes within the context of a specific purchase. If you understand the Weber-Fechner Law of Pricing, more of your money might stay in your wallet.

Attitude Matters: Marketing to Woo Customers

A marketing model formulated by Darden Professor Raj Venkatesan to measure attitude helps companies predict customer behavior and value.

Whole Foods Market Taps Into Detroit’s Community Spirit As the Motor City Rebuilds

Walter Robb, co-CEO of Whole Foods Market, discussed community stakeholders at the Darden School of Business.

Insights on China: How Agriculture Drives Socioeconomic Change

As emerging markets continue to find their places in the global economy, a question remains: What mechanisms are most effective at stimulating economic growth in developing countries?

BizBasics: "Entrepreneurship: (Not) Risky Business"

Professor Saras Sarasvathy challenges the assumption that entrepreneurs are always risk-takers. Instead, she argues that entrepreneurs search for what they can create.

Too Many Expert Opinions in the Bunch? Trim Them Down

To improve the value gained from collectives of professional opinions, look to sizable crowds, use your best judgment about which experts to choose based on historical data and request diversity in the range of forecasts you will consider.

BizBasics: "The Rule of 72 - Behind the Math"

In this finance lesson, you will learn the "Rule of 72," a method for estimating the time it will take for an investment to double.