Topic

Data & analytics

Long-Term Care Insurance: Who Should Care?

Considering the high probability that an individual will require long-term care in some form or another, is an LTC insurance plan the best approach?

How Consumers Think: A Model to Predict What They’re Willing to Pay

From a gym membership to a sandwich at the airport, it turns out the question “What are people willing to pay?” is complex. A new model will help companies and managers better account for the most prominent anomalies in consumer behavior.

Nudging the Entrepreneur Down the Startup Path

Research by Darden Professor Samuel E. Bodily suggests several new ways to encourage entrepreneurs teetering on the edge of launching a high potential startup but fearful of the financial risks involved.

Balanced Decision-Making and the Virtues of Ambivalence

Studies have shown that when people feel ambivalent and don’t know why, they’re prone to poor decisions. In a rush to end the discomfort of ambivalence, they fall back on biased assumptions, misinterpret facts or get sidetracked by irrelevant issues.

The Value of a Lifetime: Get and Keep the Right Customers

Customer lifetime value, or CLV, refers to the single lump-sum value a firm can presently apply to future cash flows derived from a customer relationship and is a critical metric in an age of ubiquitous subscription services.

How to Connect Analytics to Strategy to Avoid the Big Data Bridge to Nowhere

To transform into an organization that effectively bridges strategy and data analysis so that big data starts influencing execution, Professor Raj Venkatesan recommends businesses follow “five enablers of the data driven process.”

Data, Data Everywhere: How Top Companies Find New Opportunities to Innovate

There are many ways to think about the recent explosion of digital technologies and data. Not surprisingly, the ubiquity of personal information that can be easily and cheaply collected from online and offline transactions, social media and sensors embedded in a growing array of physical objects such as TVs and smartphones, can trigger suspicion, a

The Most Important and Least Asked Question in Business

Senior executives are constantly confronted with the need to make decisions in situations characterized by ambiguity, uncertainty and strategic importance.

BizBasics: ‘Wisdom of Crowds’

Darden Professor Yael Grushka-Cockayne discusses the wisdom of crowds and explains how a collection of opinions can forecast the future.