

Ambivalence is a bad thing. And a good thing. Is that confusing?
The Dodd-Frank Wall Street Reform and Consumer Protection Act mandated that publicly traded corporations provide shareholders with the right to vote on CEO pay. How much do those shareholders care, and under what conditions?
Ronald Edward Trzcinski Professor Emeritus of Business Administration
Whitler is an authority on marketing, with expertise in marketing strategy, brand management, and marketing performance. Her research centers on understanding how a firm’s marketing performance is affected by its C-suite and board.
When you ask someone to do something, you could get a variety of responses. These responses, what many business managers call “buy-in,” range in analog, not binary, fashion from outright revolt to passionate acceptance — it’s a sliding scale.
Darden Professor Raj Venkatesan discusses the effect nationalism has on consumer behavior during international conflict.
Darden Professor Rich Evans discusses the benefits of diversification in smoothing out the volatility of individual investments.
Professor Evans’ research and teaching focus is investment decision-making. He explores risk taking by mutual fund managers, the role of broker intermediation in mutual fund investing, the impact of commission bundling and other trading costs on portfolio performance and retail and institutional-investor behavior.
Because conflict happens in all teams (even the most effective ones), the presence of conflict has little bearing on whether one team is more successful than another. The factor most important to team success is how teams handle conflict when it does arise.
Just as improvement in manufacturing processes began with articulation of those processes, advertising budget processes will only improve if managers become more willing to document them.