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The WHO declared COVID-19 a pandemic two years ago. In one of the largest health psychologies studies ever, a Darden professor researched factors related to adherence to public health measures, including: national identity — different from nationalism — political affiliation, and consistent messaging from leaders across the political spectrum.

What if a product is marketed to you based on one part of your identity? What if you consider that identity marginalized or the marketing is based on a stereotype, whether good or bad? In new research, a Darden expert examines when identity-based appeals are effective — and the importance of really knowing your customer.

The U.N.’s report on climate change reflects a more dire situation than the world may have anticipated in the 2015 Paris Agreement. We need multistakeholder action — across industries — including government policies and the private sector’s commercialization of clean technologies. Here, Darden experts delve into practical action companies can take.

As we celebrate Women’s History Month throughout March, Allison Elias, assistant professor of business administration and author of the book The Rise of Corporate Feminism: Women in the American Office 1960–1990, asks whether all women benefit from efforts to advance gender equity in the workplace, as well as where we've been and where we're going.

Elias teaches communication and negotiation, with particular expertise in storytelling, careers, and conflict. Her research investigates historical and contemporary issues of gender and diversity in occupations and organizations, with a focus on the influence of social movements on corporate practices.

People agree that racism is real and wrong, but what can they do about it? With actionable advice, a new book in the Giving Voice to Values series explores how we can move from examining the causes to actively being part of the solution. For example: realistic influence, practically addressing structures, and effectively promoting diversity.

The United Nations’ Intergovernmental Panel on Climate Change issued its assessment report on the increasing urgency of addressing climate change. Here Ed Freeman connects with Mike Lenox on the urgency around climate change and why stakeholder engagement is vital to solving one of the toughest political, engineering and technological problems.

Leading in the face of crisis and uncertainty is a different practice from daily management and decision-making. But good managers can learn to anticipate and manage through such high-stress experiences and embed lessons learned in the enterprise. A Darden expert shares best practices — do’s as well as don’ts — for successful crisis management.

Spotify is under scrutiny for content on Joe Rogan’s podcast and talent compensation. Darden experts explain how crises can be tempered with good governance — who’s on the board, how it thinks about risk, the business model, strategy, process and culture. Ultimately, “Governance is the way a firm organizes around and executes on its purpose.”

The U.S. faces many societal challenges. Here, two generations argue for a solution: the embrace of an entrepreneurial spirit. Business can be part of the solution, and there are specific actions we can take to encourage and accelerate the positive effects new businesses bring to society.