Artificial Intelligence

Many people are worried about AI taking their jobs. The companies making AI tools are also concerned, notably about the public’s trust in the new technology. Ideas to Action checked in with UVA Darden faculty to learn more about trust and AI.

Writing for The Conversation, Luca Cian, a professor of business administration at the University of Virginia’s Darden School of Business, joins colleagues Chiara Longoni of Bocconi University and Ellie Kyung of Babson College to explore how unfair decisions by AI could make us indifferent to bad behavior by humans.

Companies' heavy investment in artificial intelligence is driving up overall tech spending. This trend could potentially ignite a boom in worker productivity as firms harness AI's potential. Rodney Sullivan, executive director for the Mayo Center of Asset Management, discusses the significance of this development and its implications for investors.

As AI blurs the lines between human-made and AI-generated creative output, it raises important questions: What counts as “real” creative output in the age of AI? Does using AI in the creative process change how leaders should manage creative teams? Lillien Ellis, assistant professor at UVA Darden, delves into these questions in a new case.

New research aims to make AI systems fairer when assigning tasks or allocating resources, giving everyone an equal shot at getting what they want.

In the rapidly evolving landscape of artificial intelligence, a unified team executing a flawed strategy often outperforms those pursuing a perfect strategy with fractured alignment. This principle of prioritizing alignment over flawless planning forms the cornerstone of the seven critical foundations for competitive success in the AI era.

As the race for fully autonomous vehicles heats up, challenges remain on the road to widespread adoption. Key to overcoming these obstacles will be consumer acceptance, technological advances, and regulation.

The latest advances in AI offer companies unprecedented opportunities to become more customer centric. As Darden School of Business Professor Rajkumar Venkatesan expounds in his recent book, The AI Marketing Canvas: A Five-Stage Road Map to Implementing Artificial Intelligence in Marketing, AI can help companies create and deliver superior customer value through personalized products and services.

Advances in AI and machine learning algorithms that can collect, interpret and generate data are happening fast. What happens when organizations automate managerial processes in pursuit of productivity gains? How might having an AI “boss” make people feel about themselves, their jobs and their status within the organizations that employ them?

Smart technology will completely change both your way of life and your way of working. We will live in the most disruptive time for the workforce since the Great Depression. What does this mean for millions of lives, for the public school system and for society at large? And what is to be done about it?