Insights From

Batten Institute

An AI Bubble? Yes, But Don’t Panic.

UVA Darden Professor and Interim Dean Mike Lenox says an AI bubble is already forming, but that’s a normal phase of technological disruption. As with past booms, a shakeout is likely, separating hype-driven firms from those with durable capabilities and real competitive advantage.

'Disruptive Innovation' Is Everywhere. But What Is It?

The fourth season of Good Disruption kicks off with a mini course on disruptive innovation. What is it and what are the markers of a major technological shift?

The Year in Disruption: Hits, Misses and Maybes

As we end our third season, Yael and Mike reflect on the disruptive technologies explored over the last year. It was an interesting mix of good, bad, and no disruption calls. Do they feel the same now about disruptive potential that they did when each episode first aired? What’s coming in 2026?

From Buyer to Boss: What Every New CEO Needs to Know

Buying a company is just the beginning. UVA Darden’s Les Alexander and alumni CEOs share what separates post-acquisition success from failure.

Virginia’s Innovation Moment: Five Actions to Sustain the Boom

How can Virginia’s universities help build a truly unified innovation ecosystem? Delegates at the 2025 Jefferson Innovation Summit identified five key actions to move the Commonwealth closer to that goal.

Decarbonization by 2050: Are We on Track?

Five years after publishing, “The Decarbonization Imperative,” UVA Darden’s Mike Lenox and Rebecca Duff check in on some of the technologies highlighted in the book as best positioned to slow climate change. As COP30 convenes in Brazil, policy makers must address the sluggish pace in which decarbonization is happening across all industries.

OpenAI’s Chief Economist on the Future of LLMs

Large language models (LLMs) offer powerful opportunities for automation, creativity and knowledge access. With 800 million people using ChatGPT alone, LLMs are drastically changing the way we interact and operate as a society. No question, this is one of the biggest disruptions of our lifetime; but is it a good one?

The AI Marketing Canvas: How CMOs Can Prioritize Projects

The challenge for marketers is no longer whether to use AI, but how to choose among the flood of potential projects competing for budget. UVA Darden professor Rajkumar Venkatesan, who advises Fortune 500 companies on AI adoption in marketing, has developed a framework to help cut through the noise.

Is It a Bird? Is It a Plane? No, it's a Drone.

In this episode of the Good Disruption podcast, Mike Lenox and Yael Grushka-Cockayne talk with Mark Hahn (MBA ’20) a career Naval Aviator and previous operations lead for drone start-up company Zipline about the UAV landscape and the pros and cons of using this technology.

How the Savannah Bananas Disrupted the Business of Baseball

The Savannah Bananas have turned baseball upside down with a culture that prizes innovation — and accepts failure. A new case by Darden's Professor Les Alexander explores how owners Jesse and Emily Cole disrupted the sport by building a fans-first brand. What comes next for the Bananas and the modified game of baseball they invented, Banana Ball?