Topic

Communication

Storytelling in Business: How to Tell Engaging Stories

Storytelling is a crucial skill for leaders to master in communicating with both internal and external stakeholders. In a companion piece, Darden expert Brian Moriarty discussed how to craft an engaging story. Here he provides tips on how to tell an engaging story.

Storytelling in Business: How to Create Engaging Stories

Storytelling is a crucial skill that leaders use for many purposes: improving interpersonal relationships, strategy communication, culture building, engaging external stakeholders, raising capital and communicating with the media, for example. So how does one create an engaging story? Here are tips from a Darden expert.

Table for 2: 2-Party Negotiations and the 4 Pillars of a Successful Agreement

How can one gauge the quality of a negotiation? By examining four elements that contribute to its success: outcome, process, relationships, and (the surprise most important determination of success) sustainability. Here are crucial elements to be aware of in preparation, during the process and for the future.

Balancing Stakeholders Amid Controversy

The goal of social justice movements is to bring about deep institutional and community change, and it’s unavoidable that such a massive mission would spark intense debates. But what happens when people bring that passion to the workplace? Leaders need to be prepared for how to handle sensitive emotional issues among organizational stakeholders.

Leading Mindfully: COVID-19 and the Big Human Pivot, Part 3

If the COVID-19 crisis triggered health, economic, social and psychological changes that mean we will be living and working through destabilizing moments now and for the foreseeable future, all the more reason now to adopt and practice essential skills of Leading Mindfully. How should we start thinking in new ways that better represent reality?

Communicating Corporate Action on Climate Change: Q&A With Joanna Price, Sr. Vice President, Public Affairs and Communications, at Coca-Cola

How should brands communicate their sustainability plans and their corporate environmental performance? Professor June West and Joanna Price, Sr. Vice President, Public Affairs and Communications at Coca-Cola, explore the challenges of developing a successful communication strategy around climate action.

Communications in the Time of the Coronavirus: Lessons for Leaders

At a time of uncertainty and growing anxiety caused by the coronavirus pandemic, having transparent, consistent and empathetic communication with key stakeholders is more critical than ever. Darden Professor June West and Darden Executive-in-Residence Steve Soltis share four lessons in communicating through the fast-moving crisis.

Leading Mindfully: COVID-19 and the Big Human Pivot, Part I

What’s novel about COVID-19 isn’t just the coronavirus. It’s the sheer scale and depth of The Big Human Pivot that this tiny infectious particle has triggered. In unprecedented times, what can you do to lead mindfully through it? In this series, Lili Powell introduces a Leading Mindfully strategy: “see it, name it, tame it and reclaim it.”

The High Stakes of the CEO as Public Face of Your Company

Not so long ago, CEOs were not the public face of their companies. But in the age of always-on media and the rise of superstar chief executives, CEOs must constantly give voice to the organizations they lead. Professor June West and Steve Soltis share what it takes for a CEO to succeed as a communicator.

10 Recommendations for the Resilient Family Business

Family businesses are unique and complex; they have aspects and layers to them that are unlike any other organizations. Professor June West and Alana Wall provide 10 recommendations for the resilient family business.