2 results for

Jeremy Hutchison-Krupat

Use Strategic Buckets: How to Succeed at Innovation

How does a big company make good decisions to launch new products that might fatten up the bottom line and keep it innovative and growing? Find out now.

How Not to Kill Your Innovation: Avoiding 3 Pitfalls of New Product Development

Most new ideas never evolve into profitable innovations. Darden Professor Raul Chao spells out an iterative process for increasing the odds of market success and shares insights on avoiding three all-too-common pitfalls.