C-Suite Insights With Scott Beardsley: Aston Martin’s Ulrich Bez

In the above video, Darden Dean Scott C. Beardsley interviews Dr. Ulrich Bez, former CEO and current board member of Aston Martin and distinguished executive in residence at Darden. They discuss the tension between tradition and emerging tech in the luxury automotive industry, the future of the electric car and Aston Martin’s iconic relationship with James Bond.

About the Faculty

Scott C. Beardsley

Scott C. Beardsley is the ninth dean of the University of Virginia Darden School of Business. He joined the Darden School as dean and Charles C. Abbott Professor of Business Administration 1 August 2015 after 26 years at McKinsey & Company, during which he held numerous senior roles including as... Learn More

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