Trends and predictions for the world and AI. The importance of careful communication. Groundbreaking research that uses neuroscience to accurately predict human choices. Employee disengagement and what to do about it. The importance of generalists in a tech-driven working world.

Darden Ideas to Action insights draw from faculty expertise, books, research and cases. Here are the most read stories of the past year.

THE ECONOMICS OF AI

Recent years have seen a dramatic shift in the landscape for the economics of AI. Artificial intelligence has made remarkable progress, and this progress has been faster than many expected. At the beginning of 2023, Anton Korinek shared some facts and his expert opinions on the implications of these developments.

HOW CHANGING THE CONNOTATION OF ‘QUIET QUITTING’ CAN BENEFIT THE WORKPLACE

For more than 50 years, organizational scholars have been documenting why employees are disengaged, why they “quit on the job,” and why they actually do quit. Only 32 percent of employees reported feeling engaged with their work in 2022. James R. Detert suggests one way to improve the trend. Call “quiet quitting” what it often is: “calibrated contributing.”

TOO MANY CHOICES: A MODEL TO PREDICT OPEN-ENDED CONSUMER DECISIONS

New research uses neuroscience to examine how humans make decisions and presents a framework — proven to have startling accuracy — to predict what choices we’ll make under what circumstances. Zhihao Zhang discusses the role memory plays, as well as implications of his groundbreaking research for brand awareness and beyond.

DON’T FLY BY THE SEAT OF YOUR PANTS: THE GOOD WAY TO DELIVER BAD NEWS

Communication strategies: Whether an organization is responding to a complaint, communicating about a crisis, or notifying employees about downsizing or a change in policies, individuals need to know how to deliver bad news to internal and external audiences. June West notes that leaders must focus on three goals: Convey the news, gain acceptance and maintain goodwill.

HYPOTHESIS-DRIVEN DEVELOPMENT AND THE GENERALIST SUPERHERO

The world of business has changed, and “tech” has everything to do with nearly every business role. Alex Cowan explains that whether someone is technical or not, hypothesis-driven development helps workers get reliably good outcomes by working in discrete batches of testable ideas.

For the latest Darden thought leadership and practical insights, subscribe to the Darden Ideas to Action e-newsletter.