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Expanding the Pie to Drive Alignment Around Inclusion Efforts: 3 Tactics

How can those seeking to create diverse, equitable and inclusive workspaces bring opposing sides into alignment? The answer: Consider the various stakeholders in an organization as taking part in a multi-party, multi-issue negotiation. Here are three key tactics for leaders to use in an organizational context to implement DEIB more effectively.

Husk Power Systems: Building a Better World Through Entrepreneurship

Low-cost renewable power: Husk Power Systems uses the world’s largest fleet of solar hybrid minigrids to provide power to remote rural communities across South Asia — with an agricultural waste product. Professor Saras Sarasvathy discusses how entrepreneurship is a method to build a better world and unleash human potential.

Understanding Decision-Making: Inherent Risk Preferences

How do individuals make decisions in situations involving risk? How do we instinctually trade off the potential for a gain with the potential for loss? Most individuals fear losses more than they like gain, and the choice of reference point shifts our perception of gains and losses. Can we better understand the way we make choices?

Introducing ‘The Ethical Technologist’

If you are a business practitioner — or own a smartphone — you likely understand the battle marketers, content creators and digital platforms wage over your attention. You are also perhaps conscious of the toll this competition takes on your attention span and mental well-being. How can we change this toxic “attention economy” for the better?

Darden Ideas to Action: Most Read Stories of 2023

Trends and predictions for the AI world. The importance of careful communication. Groundbreaking research using neuroscience to predict human choices. Employee disengagement and what to do about it. The importance of generalists in a tech-driven working world. Darden Ideas to Action insights draw from faculty expertise, books, research and cases.

Good Disruption: AI + Entertainment

The proliferation of AI has given rise to fear of job replacement across many industries, including entertainment. The WGA and SAG-AFTRA went on strike, including in their demands protection from the use of AI by studios. Is this a real or perceived threat, and what is the potential impact on the consumer experience?

Media and the Public’s Limited Advertising Attention Span

Advertisements used to be an inevitable companion to entertainment. The industry thrives; the average American consumes about six hours of media a day. But as methods of media consumption change, the audience is not necessarily captive. So how do advertisers find creative ways to get their messages across and people still willing to receive them?

Words vs. Actions: Why Innovation Must Be Central to COP28 Discussions

After a brief reprieve during the COVID-19 pandemic, emissions continue to rise, and with each passing year, the work to slow climate change becomes harder. Time is running out, and we need innovation across all industry sectors — and in products, services and policy that paves the way for rapid adoption and deployment of decarbonized technologies.

5 STAGES OF AI MATURITY IN MARKETING: A BLUEPRINT FOR THE MARKETING REVOLUTION

Leverage the potential of artificial intelligence, the value of first-party data and the power of stickers: Darden Professor Raj Venkatesan discusses the importance of personalization and data-driven marketing — and offers his blueprint to navigating the marketing revolution.

The Era of Smart Technology: Public Schools Must Transform What and How They Teach

We are in a new era — the Era of Smart Technology — that is going to transform how we live, how we work and how we educate people. Our current education system was built upon principles necessary for the industrial age, and that age is over. This is an existential societal issue, and this new era will require a different type of public education.